MOVEN is a web3 lifestyle app implementing the move-to-earn concept. It's designed to integrate fitness activities with blockchain technology, allowing users to earn rewards for their movement. Similar projects like Web3Move and VicStep also focus on move-to-earn and sleep-to-earn models, incorporating NFT gaming and Social-fi elements. MOVEN aims to provide a secured mobile app experience with potential for inbuild NFT gaming and marketing campaigns.