Zoobit Finance is a Web3 finance and social product focused on StableSwap AMMs, GameFi, and the Metaverse. It aims to build a strong community, particularly within Chinese crypto narratives following easing restrictions in China. Users can become 'Zootopia citizens' by holding Zootopia NFTs to access financial services. The project emphasizes community-driven development and transparency, with marketing transactions publicly posted on their website. It's part of a broader movement towards decentralized financial literacy and advisory services.